Fifth Third Bank Cap Mkts CRM Manager in CINCINNATI, Ohio


Fifth Third Bank is one of the top-performing banks in the country, with a heritage that spans more than 150 years. We've staked our claim on looking at things differently to making banking a Fifth Third Better. This applies to our relationships with customers and employees alike.

We employ about 18,000 people, and what we offer is:

# A chance for employees to build their future, with supportive career development and financial wellness programs.

# An environment where we win together. We celebrate achievement and work collaboratively. We're also a three-time Gallup Great Workplace honoree.

# An invitation to impact lives in a positive and lasting way. Everything we do is geared toward improving lives. That's fun and exciting.

It comes down to the fact that Fifth Third is a warm and caring place to with which to grow # as a customer or as a team member.

Fifth Third Bank's Wholesale division offers banking, cash management, and financial services to large and middle market businesses, government, and specialized industries. In addition to traditional lending and depository offerings, our commercial products and services include global cash management, foreign exchange and international trade finance, derivatives and capital markets services, asset-based lending, real estate finance, commercial leasing, and syndicated finance. We are a team of professionals focused on delivering innovative and client-specific solutions that leverage the Bank's expertise in treasury management, capital markets, and international products and services. Our sales process drives the delivery of financial solutions through a relationship team consisting of subject-matter experts who ensure all aspects of our client's needs are assessed and met.

GENERAL FUNCTION: Responsible for Capital Markets Customer Relationship Management (CRM) implementation, business process, data integrity and user support for all Capital Markets lines of business. Maximize the impact of Capital Markets CRM onsalesproductivity by ensuring Capital Markets is leveraging available CRM functionality and making suggestions to CRM vendors improve their product. Work closely with Capital Markets leadership to ensure adoption and integration of Capital Markets CRMacrossall Capital Markets businesses. Serve as liaison between Capital Markets and functional CRM stakeholders across the Bank including Operations, Commercial, Compliance, IT, Accounting and Marketing.

Responsible and accountable for risk by openly exchanging ideas and opinions, elevating concerns, and personally following policies and procedures as defined. Accountable for always doing the right thing for customers and colleagues, and ensuresthatactions and behaviors drive a positive customer experience. While operating within the Bank' s risk appetite, achieves results by consistently identifying, assessing, managing, monitoring, and reporting risks of all types.


. Manage the initial implementation of Capital Markets CRM and all subsequent upgrades.

. Hire, train, develop and supervise the Capital Markets CRM user support team.

. Develop and own Capital Markets CRM processes and procedures that drive adoption, data capture, data quality, compliance, reporting and data consumption to ensure CRM is fully integrated across Capital Markets.

. Primary Capital Markets point of contact for internal CRM stakeholders and Capital Markets CRM vendors.

. Identify, prioritize and drive execution of opportunities to better enhance, integrate, and/or leverage Capital Markets CRM technology and business processes.

. Partner with managers of enterprise applications used to feed or consume information to and from Capital Markets CRM.

. Establish, monitor and report on CRM KPIs.

. Document and track critical success factors.

. Provide education and training to the CRM user support team.

SUPERVISORY RESPONSIBILITIES: Supervises a CRM user support unit supporting all Capital Markets CRM users. Responsible for providing timely, candid, and constructive performance feedback; developing employees to their fullest potential andprovidingchallenging opportunities that enhance employee career growth; developing the appropriate talent pool to ensure adequate bench strength and succession planning; recognizing and rewarding employees for accomplishments.


#. Bachelor' s degree required.

#. Previous management experience preferred.

#. Experience with CRM and/or providing CRM user support preferred.

#. Project management skills preferred.

#. Working knowledge of Bank systems preferred.

#. Ability to develop and apply comprehensive knowledge of enterprise systems, procedures, customers, products and processes to perform a broad range of varied and demanding assignments related to CRM.

#. Ability to work with minimal supervision and exhibit sound reliable independent evaluation and judgment.

#. Ability to independently articulate ideas and business requirements effectively and work collaboratively with cross-functional partners in a broad and siloed organization.

#. Ability to multi-task and prioritize effectively across multiple competing tasks, work w ell under pressure, and maintain strong attention to detail.

#. Ability to work in, and where appropriate lead in, a team environment, presenting a professional image and commanding the respect of staff, peers, and senior management.

#. Excellent critical thinking, problem solving skills and customer service skills.

#. Excellent verbal and written communication skills.

#. Strong interpersonal and relationship building skills.

#. Excellent Excel, Outlook, and Word skills.


#. Normal office environment with little exposure to dust, noise, temperature and the like.

#. Extended viewing of CRT screen.

#. Occasional travel required.

Fifth Third Bank is proud to have an engaged and inclusive culture and to promote and ensure equal employment opportunity in all employment decisions regardless of race, color, gender, national origin, religion, age, disability, sexual orientation, gender identity, military status, veteran status or any other legally protected status.